The Race. The Beach. The Perfect Stay at Max Beach Resort
Start your engines—Daytona Beach is heating up this August as the Coke Zero Sugar 400 returns to the iconic Daytona International Speedway on Saturday, August 23, 2025. This electrifying race is one of NASCAR’s most thrilling events, and it caps off a full weekend of heart-pounding action and unforgettable family fun at the World’s Most Famous Beach.
A Legendary Race with Evolving History
Formerly known as the Firecracker 400 and once held on or around July 4th, this race has deep roots in NASCAR tradition. In 2020, it was moved to late August, giving it new meaning and a fresh surge of energy. Now serving as the final race of the NASCAR Cup Series regular season, the Coke Zero Sugar 400 is the last chance for drivers to secure a coveted playoff spot—making every lap count.
Held under the lights on Daytona’s legendary 2.5-mile tri-oval, this race delivers close finishes, high drama, and a level of excitement you can only find in Daytona Beach.
Double the Racing Action: Wawa 250 on Friday Night
The adrenaline starts Friday night, August 22, with the Wawa 250 Powered by Coca-Cola, part of the NASCAR Xfinity Series. This race features up-and-coming talent battling it out under the lights—often setting the stage for jaw-dropping moments and photo finishes.
It’s the perfect warm-up to Saturday’s main event and gives fans two full nights of thrilling trackside action.
A Race Weekend That Brings Families Together
For many race fans, Daytona isn’t just a destination—it’s a tradition. Families and groups of friends travel from all over the country to take part in this weekend of racing and beachside relaxation. Between the FanZone experiences, driver appearances, souvenir shopping, and the roar of the engines, there’s something for everyone.
Whether you're a lifelong NASCAR fan or bringing the kids for their first big race, Daytona delivers memories that last a lifetime.
Stay Beachfront at Max Beach Resort
When the engines quiet down, unwind just minutes away at Max Beach Resort, where spacious, condo-style beachfront residences meet modern resort comfort.
- One-, two-, and three-bedroom layouts—great for families and groups
- Full kitchens, in-room washer/dryers, and expansive oceanfront terraces
- Resort-style amenities like a beachfront pool, sunrise and sunset terraces, and a full fitness center
- Easy access to the Speedway, dining, and Daytona Beach attractions
And don’t forget—book direct and get 5% cash back through our guest loyalty program. It’s our way of saying thanks for staying with us.
Max Beach Resort offers the space, comfort, and views you won’t find in a typical hotel—making it the perfect home base for race weekend.
Make this race weekend one for the books.
Catch every lap, feel the energy, and then relax oceanside at Max Beach Resort.
Book your stay now and experience race week the Max way.
